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Perspectives

Perspectives Roundtables

Roundtable Review: Supercharging Business Creativity

Research shows that design-driven S&P 500 companies outperform the overall index by up to 228%. The best-performing companies use creativity and design-thinking to innovate and operate more efficiently than their peers.

Yet many businesses don’t prioritize creativity or design, often because the value is hard to measure, and even harder to define as a business strategy.

Brick & Wonder - July 28, 2021

  1. Perspectives

    Optimizing Supply Chains for Freedom

    A recent headline in The Wall Street Journal summed up the state of the global supply chain as a “mess, everywhere you look.”

    Chelsea Thatcher - June 17, 2021

  2. Perspectives

    The Ultimate Dream Home Design Checklist

    You can picture it in your mind: your dream home - a custom dwelling built to suit the way you live your life. Now, how do you take that...

    Brick & Wonder - April 27, 2021

  3. Perspectives

    Use Net Promoter Scores to measure your performance from your client’s perspective

    If I asked you to measure how delighted your customers actually are, how would you go about it? Do you know when things went well or, more...

    Chris Smith - February 24, 2021

  4. Perspectives

    Just When It’s Needed Most, Startup Veev Is Figuring Out How To Build Homes Faster

    Three months, or just 90 days. That’s the current forecast of new home supply that we have in the U.S.,..

    Jennifer Castenson - February 15, 2021

  5. Perspectives

    The Nature of Design

    There’s an R&D lab that’s been churning out astonishing design ideas for 23 billion years. It’s called nature. “Animals,...

    Scott Williams - February 15, 2021

  6. An Obsession with Brutalism Makes a Great Cup

    Perspectives

    From the Design Entrepreneur:
    An Obsession with Brutalism Makes a Great Cup

    We were so amused by the name of the Brutal coffee brand that we saw launched on Archinect recently that we had ask the site's founder, Paul...

    Brittain Stone - March 27, 2020

  7. Perspectives

    From the Builder: R.L. Baxter Building Corp.

    Small towns have a way of creating an opportunity a little differently than bigger cities. In small towns, connections are..

    Brick & Wonder - December 3, 2019

  8. Perspectives

    From the Product Manufacturers: How a Trash Bin Inspired These “Hotels”

    The Vipp trash bin (or really just the “bin”) is something of a product design staple in Europe, and it has migrated..

    Brick & Wonder - June 5, 2019

  9. Perspectives

    From the Architect: How Transparency Transformed our Firm

    In architecture school, we were always taught to keep our knowledge and ideas hidden under a veil of secrecy from..

    John Patrick Winberry - May 6, 2019

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